Friday, October 31, 2014
Thursday, October 30, 2014
#NFL2014
NFL + Twitter = Lots and lots of data!
Have you noticed this at the top of your timeline occasionally?
Each week, Twitter provides a load of data collected from the weeks interaction. After they do that, they share it for everyone to see! WOO!
Oh and guess what.... It's interactive too!
To view this data each week, make sure you bookmark the following link!
https://interactive.twitter.com/nfl2014/
Have you noticed this at the top of your timeline occasionally?
 |
| Source: marketingland.com |
Oh and guess what.... It's interactive too!
To view this data each week, make sure you bookmark the following link!
https://interactive.twitter.com/nfl2014/
Twitter Interactive NFL Map
I hope you have some time to waste, because what you're about to see next will distract you for some time.
Last week, Twitter introduced the Interactive NFL Fandom Map.
That's right. Interactive.
The map allows you to see how popular teams are nationwide by using the handy-dandy drop down menus. You can compare two teams and also see which team has the most followers in each county.
HOW COOL IS THAT?!
So. Much. Data.
Time to play kids!
To read some takeaways from the map, check out the article on Mashable:
http://mashable.com/2014/10/22/nfl-twitter-map/http://mashable.com/2014/10/22/nfl-twitter-map/
Last week, Twitter introduced the Interactive NFL Fandom Map.
That's right. Interactive.
The map allows you to see how popular teams are nationwide by using the handy-dandy drop down menus. You can compare two teams and also see which team has the most followers in each county.
HOW COOL IS THAT?!
So. Much. Data.
Time to play kids!
To read some takeaways from the map, check out the article on Mashable:
http://mashable.com/2014/10/22/nfl-twitter-map/http://mashable.com/2014/10/22/nfl-twitter-map/
Wednesday, October 29, 2014
Sports Fans + Social Media
We all know that in today's world social media plays a huge role in sports. Fans who regularly engage on social media and who are sports fans tend to develop social habits. In a recent study conducted by Catalyst PR, who was recently acquired by IMG, surveyed 2,100 sports fans ranging from ages 16-64 who were fans of various sports (NFL, MLB, NBA, college football, college basketball and soccer).
Here are some of the most interesting findings:
They also provided this nifty infographic that contains more information:
Here are some of the most interesting findings:
- Nearly twice as many respondents use Facebook compared to Twitter, at 73% to 37%. But on game day, they check Twitter about 1.5 times as often as they do Facebook.
- Google+ and YouTube are on the rise among fans. When fans responded to a question about which platforms they use to "disseminate and acquire sports information," those two platforms showed the most year-over-year growth, at 94% and 35%, respectively.
- Seven out of 10 sports fans who Like or follow a brand online say they're open to sharing brand content, buying goods or engaging with social posts.
They also provided this nifty infographic that contains more information:
Tuesday, October 28, 2014
Highlighting Special Moments
I recently read a post from Social 'n Sport called Four Social Media Lessons from the NFL. Third on her list was "Find 'those' moments". It talked about how the NFL highlights moments from game day that someone who isn't attending the game does not get to see. These "moments" include pictures of fans, players getting off the bus, signs on the field, etc. (see images below).
As a college student breaking in to this field, I found the following line really important:
"Stop for a moment and take in the world around you. There are pre-game rituals going on, moments between teammates, player quirks being highlighted, crazy fans and so much more. Tell more than a game story."
In the post, she says that sometimes we take these things for granted. I find that to be very true. If I am a social media manager someday, I will be sure to always stop and take a moment to capture it and share with the fans. It's all about sharing what's going on at the event with the audience.
If you are interested in social media and sports like me, I highly recommend following Jessica Smith on Twitter (@WarJessEagle) and also follow here blog here: http://socialnsport.com/
As a college student breaking in to this field, I found the following line really important:
"Stop for a moment and take in the world around you. There are pre-game rituals going on, moments between teammates, player quirks being highlighted, crazy fans and so much more. Tell more than a game story."
In the post, she says that sometimes we take these things for granted. I find that to be very true. If I am a social media manager someday, I will be sure to always stop and take a moment to capture it and share with the fans. It's all about sharing what's going on at the event with the audience.
If you are interested in social media and sports like me, I highly recommend following Jessica Smith on Twitter (@WarJessEagle) and also follow here blog here: http://socialnsport.com/
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